When the owners of NYC's iconic P.J. Clarke's wanted to launch an entirely new burger joint, at 6 recently purchased locations in Manhattan, they came to Love & War. We coordinated a year-long roll out, developed a unique identity and brand, produced goods and collaborated with interior designers to bring the entire experience to life.

• Role: Art Director & Lead Designer
• Date: Late 2011 - Mid 2012
• Completed at ↪ Love & War